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<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Rebecca McIntyre</title><link>https://www.rebeccarmcintyre.com</link><description>RSS Feed for Rebecca McIntyre</description><atom:link rel="self" href="http://www.rebeccarmcintyre.com/rss.xml"></atom:link><language>en</language><lastBuildDate>Sat, 31 Dec 2022 00:00:00 +0000</lastBuildDate><item><title>Cloud communications: A methodology for successful deployment for schools, districts, or universities</title><link>https://assets.ringcentral.com/us/ebook/cloud-communications-for-education.pdf</link><description>Selected a consistently top-performing eBook and rewrote for Education. Distributed across web, social, and via email nuture streams, newsletters, and outreach campaigns; provided sales enablement for internal reps and channel teams; and leveraged to support demand generation campaigns to drive customer acquisition and revenue growth for RingCentral's new Education product.</description><pubDate>Sat, 31 Dec 2022 00:00:00 +0000</pubDate><guid>https://assets.ringcentral.com/us/ebook/cloud-communications-for-education.pdf</guid></item><item><title>High-tech collaborative workplace infographic</title><link>https://netstorage.ringcentral.com/infographics/high_tech_collaborative_workplace.pdf</link><description>Stay ahead of the curve and increase productivity in your high-tech workplace with collaborative communications.</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://netstorage.ringcentral.com/infographics/high_tech_collaborative_workplace.pdf</guid></item><item><title>High-tech communications and collaboration checklist</title><link>https://netstorage.ringcentral.com/documents/high-tech_satisfaction_checklist.pdf</link><description>In a highly competitive sector, technology companies need to constantly innovate on a global basis every day.</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://netstorage.ringcentral.com/documents/high-tech_satisfaction_checklist.pdf</guid></item><item><title>Revolutionizing communications with RingCentral APIs</title><link>https://media.journoportfolio.com/users/14846/uploads/23cea0b6-ccc2-4d5c-9c42-8630c2ab6069.pdf</link><description></description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://media.journoportfolio.com/users/14846/uploads/23cea0b6-ccc2-4d5c-9c42-8630c2ab6069.pdf</guid></item><item><title>Collaborative communications for the new high-tech workplace</title><link>https://media.journoportfolio.com/users/14846/uploads/1570124d-6224-4328-923e-0d23ad5eb5e1.pdf</link><description>What should high-tech organizations looking ahead a year or more prioritize for their communications platform strategy to maintain business continuity on a global basis?</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://media.journoportfolio.com/users/14846/uploads/1570124d-6224-4328-923e-0d23ad5eb5e1.pdf</guid></item><item><title>Communications and collaboration checklist for startups</title><link>https://media.journoportfolio.com/users/14846/uploads/a45e6331-7ec2-489a-83ff-96e0a79fbb53.pdf</link><description>For startups to really thrive and grow, there needs to be a culture of real-time collaboration in place from Day 1. Whether you're just getting started and working out of your garage or a well-established, high-growth startup on the rise, this checklist can help determine just how comprehensive and effective your employee communications and collaboration plan really is.</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://media.journoportfolio.com/users/14846/uploads/a45e6331-7ec2-489a-83ff-96e0a79fbb53.pdf</guid></item><item><title>Investment advisory solutions: Reducing the time to "yes" with collaborative communications</title><link>https://assets.ringcentral.com/us/ebook/investment-advisory-solutions-collaborative-communications.pdf</link><description>From solicitation to onboarding, from capital calls to client retention, the investment advisor's role requires collaborative communication tools more than ever before.</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://assets.ringcentral.com/us/ebook/investment-advisory-solutions-collaborative-communications.pdf</guid></item><item><title>Government: Empowering the connected agency</title><link>https://netstorage.ringcentral.com/brief/empowering-the-connected-agency.pdf</link><description>As a government agency, your digital transformation strategy focuses on navigating through uncertainty. It removes siloed, legacy technology that hinders employee engagement and citizen trust. Let’s explore how RingCentral will support
these key objectives, modernize your agency communications, and empower the connection between your agency and
the community you serve.</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://netstorage.ringcentral.com/brief/empowering-the-connected-agency.pdf</guid></item><item><title>Financial services: Transformative communications technologies and use cases</title><link>https://assets.ringcentral.com/us/whitepaper/transformative-communications-technologies.pdf</link><description>Across the financial services industry, investors, depositors, borrowers, and policyholders demand greater access, less wait times, and actionable advice. To get it right, firms must establish the proper mix of human-led and digital-led services.</description><pubDate>Sun, 11 Dec 2022 00:00:00 +0000</pubDate><guid>https://assets.ringcentral.com/us/whitepaper/transformative-communications-technologies.pdf</guid></item><item><title>Remote readiness quiz</title><link>https://ringcentral.valuestoryapp.com/remote-readiness</link><description>Collaborated with content team members, cross-functional partners, and external agency to develop, measure, and implement an interactive quiz for UCaaS company's website. Promoted quiz internally and across multiple channels, including corporate blog, email (nurture streams &amp; newsletters), and social media. Goals were to build brand awareness, increase traffic, generate new leads, and convert new customers.</description><pubDate>Thu, 08 Dec 2022 00:00:00 +0000</pubDate><guid>https://ringcentral.valuestoryapp.com/remote-readiness</guid></item><item><title>Meeting value calculator</title><link>https://ringcentral.valuestoryapp.com/meeting-value-calculator</link><description>Collaborated across the content team and marketing department to create and implement an interactive tool for a leading UCaaS company's website that helps visitors calculate the value of their meetings. Promoted tool internally and across multiple channels, including corporate blog, email (nurture streams &amp; newsletters), paid and social media. Goals were to build brand awareness, increase traffic, generate new leads, and convert new customers.</description><pubDate>Thu, 08 Dec 2022 00:00:00 +0000</pubDate><guid>https://ringcentral.valuestoryapp.com/meeting-value-calculator</guid></item><item><title>Transforming the investment advisor’s client communications capabilities</title><link>https://assets.ringcentral.com/us/whitepaper/transform-investment-advisors-client-comm-capabilities.pdf</link><description>This white paper discusses the need for collaboration workflows, the problems of a patchwork approach, and what steps firms are taking.</description><pubDate>Thu, 08 Dec 2022 00:00:00 +0000</pubDate><guid>https://assets.ringcentral.com/us/whitepaper/transform-investment-advisors-client-comm-capabilities.pdf</guid></item><item><title>Connected Telehealth | eBook</title><link>https://netstorage.ringcentral.com/documents/ringcentral-connected-telehealth-ebook.pdf</link><description>Wrote net-new copy, handled SME reviews, project managed design process with internal creative team, published across channels, and ensured adequate promotion via Demand Generation and Social Media teams.</description><pubDate>Thu, 17 Nov 2022 00:00:00 +0000</pubDate><guid>https://netstorage.ringcentral.com/documents/ringcentral-connected-telehealth-ebook.pdf</guid></item><item><title>Connected Telehealth By the Numbers | Infographic</title><link>https://netstorage.ringcentral.com/documents/ringcentral-connected-telehealth-infographic.jpg</link><description>Core component of Connected Telehealth campaign, which generated thousands of leads and net-new pipeline, ultimately growing annual company revenue YoY.</description><pubDate>Thu, 17 Nov 2022 00:00:00 +0000</pubDate><guid>https://netstorage.ringcentral.com/documents/ringcentral-connected-telehealth-infographic.jpg</guid></item><item><title>Gated Landing Page for Healthcare Research Report</title><link>https://www.ringcentral.com/collaboration-enabled-care-research-report.html</link><description>Created gated landing page in partnership with web marketing team to capture leads driven by promotional communications, sales teams, and targeted marketing campaigns.

RingCentral's new Research Report, Collaboration-Enabled Care, reveals findings from a survey of 150 U.S. healthcare providers on their perceptions and gaps when it comes to communications and collaboration technology and processes. The results support the need for providers to adopt modern tools in collaborating with care teams and communicating with patients along their care journeys.</description><pubDate>Thu, 17 Nov 2022 00:00:00 +0000</pubDate><guid>https://www.ringcentral.com/collaboration-enabled-care-research-report.html</guid></item><item><title>Collaboration-Enabled Care | Healthcare Research Report</title><link>https://netstorage.ringcentral.com/documents/ringcentral_resesarch_report_collaboration_enabled_care.pdf</link><description>Proprietary research report created for integrated marketing campaign targeting healthcare providers. Wrote in partnership with healthcare SMEs, laid out with Creative team, and promoted via social media channels and sales reps.</description><pubDate>Thu, 17 Nov 2022 00:00:00 +0000</pubDate><guid>https://netstorage.ringcentral.com/documents/ringcentral_resesarch_report_collaboration_enabled_care.pdf</guid></item><item><title>Verticals | Blogs</title><link>https://www.ringcentral.com/us/en/blog/category/verticals/</link><description>Created weekly ghostwritten blogs for healthcare, education, financial services, government, high-tech, and retail industry Subject Matter Experts (SMEs) to power compelling thought leadership program, in support of building company's vertical go-to-market strategy and execution. Strategized, wrote, optimized, published, and promoted 250+ vertical blogs in partnership with the Solutions Marketing team, industry SMEs/principals, and external resources.</description><pubDate>Wed, 03 Aug 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/us/en/blog/category/verticals/</guid></item><item><title>Open platform | Blogs</title><link>https://www.ringcentral.com/us/en/blog/category/open-platform/</link><description>Wrote, published, and promoted 23+ Open platform and developer marketing blog posts to support platform product marketing team and developer marketing initiatives.</description><pubDate>Wed, 03 Aug 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/us/en/blog/category/open-platform/</guid></item><item><title>Financial Services Campaign | Microsite</title><link>https://www.ringcentral.com/trusted_advisors.html</link><description>Managed the creation and production of a Financial Services microsite and all its housed content to drive leads via Trusted Advisor campaign. Goal was to create a gated landing page to house all relevant campaign content—white papers, infographics, reports, blog posts, briefs, and more—for sales enablement and to promote via integrated marketing campaign, industry events, and other activities, capturing new leads and driving revenue.</description><pubDate>Wed, 03 Aug 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/trusted_advisors.html</guid></item><item><title>Healthcare Campaign | Microsite</title><link>https://www.ringcentral.com/telehealth</link><description>Managed the creation and production of healthcare microsite and all its housed content to drive leads via Connected Telehealth campaign targeting healthcare providers. Goal was to create a landing page to house all telehealth-related content—infographic, eBook, on-demand webinar, blog posts, white paper, assets (guides and resources), healthcare survey research report, and customer case study—to enable sales and to promote via integrated marketing campaign, industry events, and other activities, capturing new leads and driving revenue.</description><pubDate>Wed, 03 Aug 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/telehealth</guid></item><item><title>Customer Success Metrics: Survey Results | Microsite</title><link>https://www.ringcentral.com/customer_success.html</link><description>Created supercharged routes to market by enabling direct and channel sellers to lead with value and solutions messaging supported by annual Customer Success Metrics program: translated survey results into digestible content; produced 13+ segment- (enterprise, SMB) and vertical-specific (healthcare, financial services, etc.) datasheets and corresponding blog posts; collaborated cross-functionally to ensure promotion via social media and enablement for sales.</description><pubDate>Wed, 03 Aug 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/customer_success.html</guid></item><item><title>4 winning customer engagement strategies for financial services | Blog</title><link>https://www.ringcentral.com/us/en/blog/customer-engagement-strategies-financial-services/</link><description>Even with industry emphasis on digitization, it is customer engagement that remains the most critical success factor in the financial services sector. The good news is that your tech infrastructure gives your business the tools to engage a digital-centric market. The challenge is to combine your tech capabilities with a customer-first culture.</description><pubDate>Mon, 18 Jul 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/us/en/blog/customer-engagement-strategies-financial-services/</guid></item><item><title>Benefits of video conferencing in education | Blog</title><link>https://www.ringcentral.com/us/en/blog/benefits-of-video-conferencing-in-education/</link><description>Like so many aspects of our lives, education has undergone major changes over the last couple of years—and is redefining itself for a new era. Once niche or offered to augment in-person learning, virtual education is going mainstream.

This means that classrooms are employing new tools—including using video conferencing as a means of delivering lessons, small-group and one-on-one learning and tutorials, conferences, and more.

There are some key benefits to using video conferencing in education. Bringing classes and other educational activities and opportunities online can make education more accessible. Many students and teachers agree that the effective use of video meetings in the classroom can make learning more engaging and participatory.</description><pubDate>Mon, 13 Jun 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/us/en/blog/benefits-of-video-conferencing-in-education/</guid></item><item><title>Solutions to meet unique industry needs, from the doctor’s office to the classroom | Blog</title><link>https://www.ringcentral.com/us/en/blog/enterprise-connect-solutions-to-meet-unique-industry-needs/</link><description>While always an exciting and thought-provoking event, this year’s Enterprise Connect was an optimal time to take a comprehensive look at the opportunities and challenges organizations are confronting right now.

During the RingCentral Theater at Enterprise Connect 2022, we featured 48 presentations over three days—an opportunity to hear the latest on a broad range of topics that directly inform the success of new remote and hybrid working models. 

We looked at exciting new innovations that are improving employee capabilities and elevating experiences for customers and workers, and we talked about how our global partnerships with hardware, ISV, and telecom providers are truly delivering on companies’ end-to-end communication and collaboration needs.</description><pubDate>Tue, 31 May 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/us/en/blog/enterprise-connect-solutions-to-meet-unique-industry-needs/</guid></item><item><title>What is collaboration software? | Blog</title><link>https://www.ringcentral.com/us/en/blog/what-is-collaboration-software/</link><description>Teamwork and communication are the backbone of successful companies. But the ability for people to work well together requires easy, effective ways to connect. Collaboration software has become an increasingly important tool in this respect.

Collaboration software allows for multiple users to work together on projects from any location or device at any time. While the concept of collaboration software is not new, the COVID-19 pandemic exacerbated our need for such workplace tools, especially when it comes to virtual collaboration.</description><pubDate>Tue, 29 Mar 2022 00:00:00 +0100</pubDate><guid>https://www.ringcentral.com/us/en/blog/what-is-collaboration-software/</guid></item><item><title>How to optimize your sales model | Blog</title><link>https://www.ringcentral.com/us/en/blog/how-to-optimize-your-sales-model/</link><description>Sales can be a tough job at the best of times—but as any rep will tell you, it’s even harder in a crisis. In 2020, companies of all shapes and sizes reported decreases in B2B sales revenues as the COVID-19 pandemic shrank budgets, shifted customer priorities, and disrupted business as usual.

The world’s not done changing. From continued—and in some cases permanent—remote work to ongoing strategic shifts as companies fight to recover, the ripple effects of COVID-19 will be felt for years to come. In the meantime, ever-changing market forces will continue to require sales teams to refine and adapt.</description><pubDate>Wed, 23 Dec 2020 00:00:00 +0000</pubDate><guid>https://www.ringcentral.com/us/en/blog/how-to-optimize-your-sales-model/</guid></item><item><title>Telecommuting: 13 tips to maximize work from home | Blog</title><link>https://www.ringcentral.com/us/en/blog/telecommuting-13-tips-to-maximize-work-from-home/</link><description>Working from home is great—until your children come home from school or your city fires up industrial machinery to trim the tree outside your home.

When you work from home, it’s easy to succumb to the myriad distractions and productivity pitfalls that wouldn’t normally happen in the office. But at the same time, your company expects you to be responsible for your work. The question becomes, how do you maximize your efficiency when you go remote?

Here are 13 tips to get you going:

1. Make sure</description><pubDate>Thu, 26 Mar 2020 00:00:00 +0000</pubDate><guid>https://www.ringcentral.com/us/en/blog/telecommuting-13-tips-to-maximize-work-from-home/</guid></item><item><title>3 keys to successful work from home | Blog</title><link>https://www.ringcentral.com/us/en/blog/3-keys-to-successful-work-from-home/</link><description>To an office-body, working from home sounds like a blast—until you suddenly find yourself doing so for the first time and realize you’re not 100% sure how to best operate. After all, not every in-office practice translates to a remote equivalent.

Employees who are used to being in the office daily may feel “off” and struggle with a sudden adjustment to working from home.

When in doubt, keep it simple by following these guidelines to successfully work from home.
• Be thorough: Share information</description><pubDate>Wed, 25 Mar 2020 00:00:00 +0000</pubDate><guid>https://www.ringcentral.com/us/en/blog/3-keys-to-successful-work-from-home/</guid></item><item><title>3 Ways Cloud Communications Help Reduce Hospital Readmissions | Blog</title><link>https://www.ringcentral.com/blog/3-ways-cloud-communications-help-reduce-hospital-readmissions/</link><description>In the years that have followed the passage of The Affordable Care Act (ACA) in 2010, healthcare providers continue to pursue new ways to reduce patient readmissions. There’s a good reason for that: not only do patients benefit from these efforts but providers that maintain industry-standard readmission rates for certain illnesses avoid the often stiff penalties the ACA metes out to those that don’t. In 2017, the Centers for Medicare &amp; Medicaid Services (CMS) penalized over 2,500 hospitals more...</description><pubDate>Thu, 05 Dec 2019 00:00:00 +0000</pubDate><guid>https://www.ringcentral.com/blog/3-ways-cloud-communications-help-reduce-hospital-readmissions/</guid></item><item><title>For Life Sciences, Cloud Communications Offers a Security Lifeline | Blog</title><link>https://www.ringcentral.com/blog/for-life-sciences-cloud-communications-offers-a-security-lifeline/</link><description>According to IBM’s 2019 Cost of a Data Breach report, the average cost of a data breach globally reached $3.92 million in 2018.

In the healthcare industry, that figure hit a staggering $6.45 million.

According to Deloitte, life sciences and pharma, in particular, represent huge targets for cyber criminals. A recent Proofpoint report revealed that in one recent quarter, hackers targeted pharmaceutical companies an average of 71 times per business. HealthITSecurity.com reported that, by the end...</description><pubDate>Fri, 22 Nov 2019 00:00:00 +0000</pubDate><guid>https://www.ringcentral.com/blog/for-life-sciences-cloud-communications-offers-a-security-lifeline/</guid></item></channel></rss>